Author Archives: Hoa Chau

Hoa Chau

Role: Author

I am Hoa Chau, and with over 15 years of experience in brand consulting for the apparel industry and providing packaging solutions, I have proudly assisted over 3,000 brands globally, particularly in the US market, to elevate their image and solidify their market position. I focus on delivering innovative solutions, staying ahead of international design trends and printing technologies. This allows me to help local fashion brands, especially streetwear brands, create impressive and professional packaging that resonates with their target audience.

Author's posts

Swing Tags: Elevate Your Clothing Brand Image

When browsing clothing, the small cardstock tag hanging off the garment often catches the eye....

Hang Tags: Essential Branding for Small Apparel

For small clothing businesses venturing into competitive retail or wholesale markets, establishing a professional image...

Pattern Making: Essential Blueprint for Apparel Business

Small clothing businesses often grapple with achieving consistent sizing and fit across their garments, a...

Offset Printing for Clothing Tags: Quality, Cost, Volume

Selecting the ideal printing technique for your clothing brand’s hang tags, labels, or inserts is...

Product Quality Control: Protect Your Apparel Brand

Ensuring consistent product quality can feel overwhelming for a growing apparel business. You worry about...

Clothing Fit: Size, Shape And Reducing Returns for Brands

Most people understand “fit” simply as whether clothing is the right size. However, within the...

Size Chart: Why Your Clothing Business Needs One

Tired of costly returns and customer frustration due to poor fit? An accurate, easy-to-understand size...

Gussets: Key to Comfort, Durability And Fit

Whether examining a pair of durable jeans, a comfortable pair of leggings, or a spacious...

Care Instructions: Key to Garment Quality & Brand Trust

Confused about clothing care labels? Wondering what care instructions are and why they’re vital for...

Ironing Instructions: Pro Garment Care And Settings

Getting clothes perfectly wrinkle-free can feel like a challenge, whether you’re a small apparel business...

Drying Instructions: Decode Labels, Save Your Clothes

Ever pulled a beloved piece of clothing from the laundry, only to find it mysteriously...

Bleaching Instructions on Care Labels: Brand Guide

Confused by the bleach symbol (triangle) on care labels? For clothing brands, misunderstanding these crucial...